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Redbubble: reach for artists, not a brand of your own

Redbubble is a marketplace for independent artists. You upload artwork, Redbubble sells it on stickers, shirts and many other products.

White label verdict

No. Sales happen on Redbubble under Redbubble's name. Good for reach, unsuitable as the producer behind your own brand.

How it works

Opening a shop is free. You upload a design once and switch on the products it should appear on. Redbubble takes care of production, shipping and customer service. Each product has a base price, and you add your margin on top. You keep the copyright to your work.

Account tiers and fees

Every artist account is placed in one of three tiers: Standard, Premium or Pro. The tier decides which account fees are deducted from your earnings; fees are only charged when you make a sale. Redbubble assigns the tier itself and artists cannot apply for a change. The rules have been revised several times, so check the current fee page before you calculate.

What you do not get

No customer data, no packaging of your own, no label with your brand. Buyers remember Redbubble, not your shop. Your designs also sit next to millions of others, so being found depends heavily on titles, tags and outside traffic.

When it still makes sense

For testing which designs sell, and as extra income next to your own shop. If a design proves itself, you can offer it under your own brand through a white label print on demand supplier.

Official website: redbubble.com

Last updated: 2026-11-13


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