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Gelato: print on demand produced close to your customer

Gelato routes each order to a print partner near the buyer. Production takes place in 32 countries, which shortens delivery and often avoids customs.

White label verdict

Yes. Gelato is a white label print on demand supplier and is strongest for brands that sell to several countries.

How it works

Gelato was founded in Norway in 2007 and is based in Oslo. It does not own most of the factories. Its software connects your shop to a network of independent print partners and sends every order to a producer in or near the customer's country. You connect a shop such as Shopify or Etsy, create products, and the rest runs automatically.

Why local production matters

A T-shirt for a customer in Italy is printed in Europe, one for a customer in Australia is printed there. Shipping distances are shorter, delivery is faster and many parcels never cross a customs border. For a small brand selling internationally this removes a lot of complexity.

Costs

Using the platform is free; you pay per product and for shipping. A paid subscription called Gelato+ gives discounts on products and shipping and adds design tools. Whether it pays off depends on your order volume, so calculate with your own numbers.

Where the limits are

The catalogue is smaller than that of some competitors and focuses on clothing, wall art, mugs, cards and photo products. Not every product is produced in every country; the product pages show where. As production is spread over many partners, order samples for your main markets.

Official website: gelato.com

Last updated: 2026-11-13


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